AI Insights · Timothy · January 2024
Top 5 Drawing & Coloring Apps in Oceania for Q4 2023
Explore the performance of the top five drawing and coloring apps in Oceania during Q4 2023, featuring trends in downloads, revenue, and active users.
In Q4 2023, Oceania saw significant activity in the drawing and coloring app category. Here's a detailed look at the performance of the top five apps, with data sourced from Sensor Tower.
Color by Number：Coloring Games from Wildlife Studios experienced fluctuating weekly revenues, peaking at around $7.4K at the end of September and ending the quarter with approximately $6.8K in the final week of December. Weekly downloads showed a notable increase, starting at 9.6K and reaching 10.1K by the last week of December. Active users saw a decline from 41.9K at the start of the quarter to 26.6K in late November, before rebounding to 37.4K by the end of December.
Adult Coloring Book - Pigment by Pixite Inc. had a steady rise in weekly revenue, starting at $2.6K and peaking at $4.4K in late November. Downloads saw a significant spike in early November, reaching 4.9K before stabilizing around 1.2K towards the end of December. Active users followed a similar trend, peaking at 4.9K in early November and settling at around 1.8K by the end of the quarter.
Disney Coloring World from StoryToys Limited maintained consistent revenue, fluctuating between $2.9K and $4.3K throughout the quarter. Downloads ranged from 1.2K to 2.2K, with a slight uptick towards the end of December. The app's active users remained steady, averaging around 3.2K to 3.8K weekly.
Crayola Create and Play by Crayola exhibited a gradual increase in weekly revenue, starting at $4.1K and ending the quarter at approximately $2.7K. Downloads showed some variability, with a peak of 2.3K in late September and a notable increase to 1.3K by mid-December. Active users saw a decline from 3.1K to 1.8K towards the end of the quarter.
Kids Drawing Games for Girls 5 by Bini Bambini Academy had a moderate performance, with weekly revenue ranging from $1.5K to $2.3K. Downloads increased from 854 in late September to nearly 1.5K by the end of December. Active users followed a similar upward trend, starting at 2.1K and reaching 2.7K in the final week of December.
For more detailed insights and data, visit Sensor Tower.
